CEO of Homeland Real Estate. Property Investment & Buying Advisor in Dubai.
We developed and executed a comprehensive marketing and personal branding strategy for Hamed Ghelichkhani — including SEO, content production, online advertising, website design, and multi-channel lead-generation campaigns — driving growth in leads, engagement, and personal brand authority.
Client
Hamed Ghelichkhani
Industry
Real estate
Location
Dubai, UAE
Duration
+2 Years
The brief
Hamed needed a personal brand system that could communicate expertise, build trust, and convert real estate interest into qualified inquiries. Our role was to connect strategy, website, SEO, content, paid ads, and campaigns into one clear growth model.
Hamed Ghelichkhani
Hamed Ghelichkhani is the CEO of Homeland Real Estate and a Dubai property investment and buying advisor focused on helping clients make confident real estate decisions.
Expertise needed a stronger digital system
Hamed had strong market credibility, but needed a more structured personal brand presence to convert attention into qualified leads.
Turn authority into a lead engine
Build a digital ecosystem where website, content, SEO, ads, and campaigns work together around trust and acquisition.
Stronger growth across leads and engagement
The collaboration delivered stronger brand visibility, expanded lead channels, and measurable growth in lead generation.
The work
A complete personal brand and acquisition system — from strategy and website to SEO, content, paid ads, video, and campaigns.
Development and execution of a full personal brand growth model.
A dedicated website built for branding, credibility, and lead acquisition.
SEO and content creation aligned with brand voice and high-value real estate topics.
Educational and trust-building content for stronger engagement and recognition.
Branding consultancy and development of the communication tone and structure.
Targeted advertising campaigns focused on qualified real estate leads.
Conversion rate optimisation across key landing pages and lead paths.
Creative direction and production planning for brand-driven video content.
Setup and management of the YouTube channel, plus targeted video advertising
The outcome
growth in lead generation through strategic optimisation, improved targeting, and data-driven acquisition.
Result 01
Lead generation increased through improved targeting, campaign structure, and conversion-focused execution.
Result 02
A dedicated website helped strengthen credibility, brand perception, and user trust.
Result 03
The website was refined around performance, clarity, and attracting qualified target audiences.
Result 04
Lead-generation channels expanded across social media, search, paid ads, and campaign touchpoints.
Result 05
Campaigns included Dubai Property Buying Guide, Survey, and User Engagement Questionnaire initiatives.
Client
Hamed Ghelichkhani
Industry
Real estate
Project type
Personal Branding & Lead Generation
Services
Branding · Website · SEO · Content · Advertising
Deliverables
Website · SEO · Content · Ad Campaigns · Landing Pages
Target audience
Property Buyers & Investors
Tools & tech
Figma · WordPress · Photoshop · Google Ads · Meta Ads
Location
Dubai, UAE
Completed
+2 Years
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